Yes, you need to
spend money to build an opt in list. You have to pay a monthly fee to the
autoresponder that enables you to collect email leads.
You finally
realize that you need a good opt-in list. After reading countless articles and
sought expert advices and have read many success stories of people creating a
small fortune with opt-in lists you finally decide to have one of your own.
Then it happens, you think you have known everything there is to know about
opt-in lists and have followed their advices to the T and you still were not
able to make a profit.
In fact, you may
be losing money. You maybe hiring writers to help you out, or there are some
expenses incurred, even if you have a big list, but only a very small
percentage actually buys from you, your still losing profit. You’ll realize
that after a few months when you see your statistics and sales figures.
So what could have
gone wrong? Why have others succeeded where you have failed? The most common
mistake is that you dived straight right in. You chose a topic where you think
could be quite popular and would earn you money. This just not the case. Just because
you wrote people from the list doesn’t mean they are going to buy instantly.
Here I will offer
more advice, for those who have started an opt-in list and have failed, you can
rejuvenate your failed venture. For those who are starting, here are three quick
and easy ways to build a profitable opt-in list.
1) Get your
customers to trust you and your products first. Just launching your opt-in list
would not make you an expert and a believable seller. Put many articles first
before you start an opt-in list. Write about the topic you know and have
started and used for your site. Try to put forums first to gain knowledge about
your customers about their wants and needs and target those wants and needs.
Join forums from
other sites as well. Provide expert advices and recommendations. When you feel
that people trust you already, you will be able to start your own opt-in list.
You can build a base as well with other forum users. You can ask them to join
your list. Friends are always good customers. Put up a link to your site so
that they may be able to see what you're business is all about.
The certain truth
is, the money will only come in when the consumers and subscribers believe and
trust in you. They want a product or service that could be a good exchange for
their money. People are not going to buy something out of your recommendation
if they don’t know you.
2) Find a product
or service that people want and need. Although it may not be your forte, if you
provide a service and product that you have researched and learned about well,
you can carry it on forward. Invest your time, effort and money that you could
sell as well as the buyers or subscribers of your opt-in list can use.
While it is true
that it is best to sell something that you have interest in, there are not many
people who have the same interest as you if you decide to sell something that
is not entirely popular or profitable. Do your research well and you would see
the profits come in. Also provide your subscribers with promotional material that
they could actually use and spread around.
3) Make friends
with other opt-in list users. This is basically beneficial especially if it is
someone who has already launched a successful opt-in list. These are people
that have the experience in this venture and experience is still the best
teacher. While there are many articles available for you in the internet to
use, there is nothing like getting a first hand account from someone you trust.
Experienced opt-in
list users will be able to tell you what to do and what not to do because they
have gone through it. While different situations occur for different people,
the general concept can still be very helpful. There are many things to avoid
and these people will be able to tell you which ones.
Please be aware
that building a profitable opt-in list takes several months. There are many
preparations and effort to do. Opt-in lists are built from scratch, as your
list grows, you should also maintain the quality of your list. Keep it
organized and manageable.
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