Monday, September 19, 2016

Meta Description-what and why?

New bloggers, just born website owners, Internet marketing analysts and consultants (notice that I left out the so called "experienced")  should know what  'meta description' is and why it is important.

Ah, I know you have read in many blogs that Google does not consider meta description while indexing a web page. Still, you and I or even Google is likely to click on a search result that quickly tells you what the web page is about instead of another search result whose meta description makes you quickly scratch your head or makes you reach for a dictionary.

Have I got you?

Here is a simple but excellent tutorial about the subject, "Meta Description-what and why?".

I am you will also appreciate it.


Contents of this on-page seo guide.

Chapter 1 - Advertising
Chapter 2 - Anchor Text Optimization
Chapter 3 - Blogging
Chapter 4 - Content
Chapter 5 - Domain Names
Chapter 6 - Headings
Chapter 7 - HTML, CSS and JavaScript
Chapter 8 - HTTPS / SSL
Chapter 9 - Image Optimization
Chapter 10 - Internal Linking
Chapter 11- Keywords: Proximity, Density and Prominence
Chapter 12 - Meta Description Optimization
Chapter 13 - Page Speed Optimization
Chapter 14 - Rel=Canonical Tag
Chapter 15 - Responsiveness and Mobile Friendliness
Chapter 16 - Robots.txt and Meta Robots
Chapter 17 - Server Optimization
Chapter 18 - Social Sharing and Social Media
Chapter 19 - Structured Data and Schema Markup
Chapter 20 - Title Tag Optimization
Chapter 21 - URL Structure and Permalinks
Chapter 22 - XML and Website Sitemap
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